What is PPC Marketing?

What is PPC Marketing?

PPC refers to Pay Per Click, and is the most widely used form of online advertising these days. With PPC marketing, an advertiser, who’s willing to generate relevant traffic to his website, will pay per every click that one of his ads has been able to generate....
How to make Conversion Rate Optimization work for you

How to make Conversion Rate Optimization work for you

It’s all about conversion, conversion, conversion Even if you already have a good conversion rate from your website, it can always be better. More conversions mean more sales, more return on your investment and a stronger bottom line for your business. There are...

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